Last month, the club-kid turned designer Richie Rich told The Local that he would be opening a studio on the fourth floor above the new location of Lucky Cheng’s, which will be departing the East Village in May.
Recently, Mr. Rich gave The Local a tour of his new digs near Times Square at 240 West 52nd Street. He and Lucky Cheng’s owner Hayne Suthon have visions of a Warhol-esque fashion factory where new merchandise for the drag destination will be cranked out on the regular. The pair are planning cosmetics, clothes, and of course, fake eyelashes bearing the Lucky Cheng’s brand.
The new location will likely keep many of the decorations and amenities of the previous occupant, the nightclub Touch. (It’s hard to imagine Ms. Suthon trashing the many disco balls or bar that lights up when touched). In future years, Mr. Rich said he expects to spend sleepless nights toiling in his studio in the lead-up to Fashion Week. This month, Mr. Rich will debut the latest from his new line, Popluxe.