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Still No iPhone 5: But on St. Marks, ‘Another Wireless Shop’ by Dr. Brendan

brendangoodDaniel Maurer Dr. Brendan outside the new shop.

Yesterday, longstanding rumors that Apple would announce its so-called iPhone 5 at a September 7 event proved to be false. But on St. Marks Place, a local hero among Apple aficionados was unveiling his very latest.

Last year, The Times introduced us to Brendan McElroy, who repaired iPhones out of his East Village walk-up under the name Dr. Brendan. Soon after that story came out, he secured a small storefront at 8 St. Marks Place; thirteen months later, he has grown his team to eight technicians. Last week, he smacked the Dr. Brendan logo on a Fiat 500 that is now being used for house calls. And this Tuesday, he added yet another feather in his cap, by taking over the cell phone store across the street, giving it 1960s-style signage, and renaming it Another Wireless Shop. Read more…