At 433 East Ninth Street, between First Avenue and Avenue A, Zohar Zohar and her husband Yaniv Zohar have opened Zucker Bakery, complete with Stumptown coffee. Why not Zohar Bakery? Ms. Zohar explains that her maiden name, Zucker, means “sugar” in German. But a German bakery this is not – Ms. Zohar, who put in time as a line cook at restaurants like Daniel before taking time off to bake at home for her family some ten years ago, was raised in Israel by Eastern-European Jewish parents. She described her baked goods – mostly cookies – as “a collection of stuff I like, made from recipes given down from my friends, mothers of my friends, my mother, my mother-in-law.”
Among the items baked in-house are rugelach and alfajores, the Argentinian dulce de leche treat. In the next weeks, the store’s hours (currently 9 a.m. to 5 p.m. daily, closed on Mondays) will expand with the addition of savory items like labneh as well as dough stuffed with olives and cheese. Surrounded by paintings by her aunt and flea-market furniture in the style of her grandmother’s living room, Ms. Zohar said, “What I’m trying to do here is make people feel at home.”