The Inevitable ‘Earthquake Specials’

It’s just about quitting time — today, that means earthquake happy hours. On Twitter, La Lucha announced a “happy hour after shock” of two-for-one beers, while Hop Devil Grill invited followers to an “earthquake party” featuring $1 tacos. Even Butter Lane touted an “earthquake special”: “Mention the #earthquake and get BuyOneGetOne cucapkes, cakepops and Blue Bell ice cream!” Is Village Voice editor Tony Ortega taking advantage of these deals? Earlier today he tweeted, “@villagevoice editors: let’s cancel the 4 pm editors meeting because I want to have a drink — er, I mean, because there was an earthquake.”